to say it went deep would be a substantial understatement.
— Entrepreneurs' Organization

Transform Your Business.
Develop Your Core Story.

Trusted by Fortune 200 firms and 3,500+ PARTICIPANTS IN TWELVE COUNTRIES.

Songwriting for Business Teams

Diversity & Inclusion with Music

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Inspirational Music

Lunch and Learn with Music

Programs for Young Leaders

Listen To The Impact We Make


We work with leading organizations across the United States, Europe, and Asia.


More creativity, higher engagement


Identity and artistic brainstorming. 

Collaboration in uncertainty.   

Resilience in times of change.

Entrepreneurial drive and storytelling.

Fidelity Investments hired Sound Leadership to reflect and develop team mission and identity by creating a song about team challenges and vision together.

The Boston Consulting Group hired Sound Leadership for employee onboarding. New team members utilized team songwriting to reflect values and expectations. 

Sound Leadership was hired by a British University to accompany strategy development. Participants used music-fueled brainstorming to reflect the need for organizational change . 

Swiss Economic Forum, Brown University and Stockholm School of Economics work with Sound Leadership. Top executives reflect risk and perspectives by writing songs together. 


Show, Don’t Tell


Client Feedback

the most innovative brainstorming session I have ever experienced.
— Abhishek Prabhuda | VP Planning & Engineering, Delhivery logistics
You converted the non-believers into understanding.
— Board of Directors | The Philanthropy Connection
Very enthusiastic and encouraging.
— Participant | The Boston Consulting Group
to say it went deep would be a substantial understatement.
— Participant | Entrepreneurs' Organization
I was deeply intrigued by [Johannes Flecker’s] passion for using music as a vehicle for boosting innovation and developing leadership skills. His utilization of musical composition as an artistic channel for galvanizing leadership skills was highly appreciated and enjoyed by the conference delegates who were delighted to take part in associated activities (...) Shake off your jitters and join him in his next exciting engagement!
— Murad Salman Mirza | Organizational Architect | MENA Human Capital Forum, Dubai
(...) the fact that you could get a room full of non-song writers to get SO enthusiastic about the idea is a testament to your talents!
— Sarah Springer | Design Principal, Jacobs
Unique and excellent!
— Client Organizer | University of Liverpool
It is a thrilling experience when Johannes transforms a rigid business atmosphere into a vibrating songwriting session, where a room full of executives starts to express personal stories and goals in their professional lives into meaningful songs.
— Martin Ostermaier | Founder, Inter Ax Biotech
Writing the song title alone was worth it.
— Participant | Fidelity Investments
It was a super cool session. It encourages to reflect your own situation a provides a new perspective.
— Daniel Meier | Founder & CEO, Aerotain
I have been engaged in management education for several years, but have yet to come across such a unique methodology for infusing creativity in a structured, accessible manner.
— Participant | Babson Executive Education
Fun, insightful, meaningful, applicable.
— Participant | American Society for Quality
I loved the process and structure. It gave us the opportunity to understand how to manage different points of view.
— Participant | The Boston Consulting Group
I like most the way it helps us garner solutions to our problems relieved of the stress around it.
— participant | delhivery logistics
Inspiring! Wish to follow my passion too 10 years from now or sooner.
— Participant | The Boston Consulting Group
This session made me think differently about my career trajectory for the next 10-20 years.
— Participant | Stockholm School of Economics
...embodies what’s possible when you apply music thinking in a new way.
— Berklee Institute for Creative Entrepreneurship